More People Use Instagram Stories Than Snapchat Itself

by Kevin Gray
Staff Editor

IMAGE: BRYCE DURBIN/TECHCRUNCH

When it comes to the 10 second video form of social media, many believe Snapchat is king. The service has been around longer than it's main competitor, Instagram Stories, and is widely popular. But according to the stats, Instagram is winning this race with almost 50 million more users. 

According to the most recent numbers, Instagram stories users top the 200 million mark while Snapchat recently revealed that the have 158 million users. While this is quite impressive for Instagram Stories, especially considering it just debuted in August 2016, but the 200 million users are only 1/3 of Instagram's total user base. So even if Snapchat grows quite a bit in the future, Instagram already has 400 million users who are just a click away from using the Stories feature. 

Even with the news of their dominance, Instagram Stories aren't simply resting on their laurels, the brand promises more improvements and features are on the way. That includes selfie stickers (so you can quickly put your face anywhere) and a quartet of new Geostickers. Chicago, London, Madrid and Tokyo have their own, and they'll be rolling out in the next few days. Oh, and if you wanted quick access to your most-used stickers the photo-minded social network, that's en route as well.