After a brief hiatus, NBC's long running sketch comedy show Saturday Night Live came out swinging with some hilarious parodies of some of the biggest recent news stories. One story that got a lot of social media scorn was the big swing and miss that was Pepsi's latest commercial. The ad, which stars Kylie Jenner, was meant to be an homage to recent struggles of minorities and show the resilience in the fight. It was also supposed to unite both sides through a love of Pepsi. The ad was taken to task via social media and was quickly removed from air.
That's where SNL took over. They produce a spoof of the behind the scenes moments right before the start of filming. The writer/director of the ad, portrayed by Beck Bennett, is talking to his sister on the phone and explaining the gist of the commercial why failing to contain his excitement. We immediately see his facial expression change to one of worry as his sister is apparently explain why it is a bad idea. He then gets opinions from another person who explain further why the idea is tone deaf. He then ask for the opinion of a black neighbor who immediately says no, stop, don't. Realizing that his idea was bad, he desperately tries to stop the production and as for a rewrite. He is told "no can do" and they cue Kylie, played by Cecily Strong. Kylie is shown on the phone describing her role in the commercial as "I stop cops from shooting black people by giving them a Pepsi" and the she describes it as "cute" which lets the director know that he made a huge mistake.
You can check out SNL's parody below: